Does Kewpie mayo taste like Miracle Whip?

                by Joost Nusselder | Updated:  November 8, 2021

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Some people say Kewpie tastes like a freshly whipped batch of Miracle Whip. However, the taste is not as rich. The vinegar flavor is more pronounced in Kewpie and it’s a bit sweeter as well.

Japanese mayo or miracle whip

What does Miracle Whip taste like?

Miracle Whip’s half the fat of mayonnaise made out of eggs, lemon juice or vinegar and vegetable oil. Mayo has little to no sugar, much as Miracle Whip.

Miracle whip is considered a healthier version of mayo because it does not contain fats like Mayo. The sweetest is Miracle Whip because of the high-fructose corn syrup and sugars the product contains.

How does regular Mayonnaise compare to Miracle Whip?

Miracle Whip was priced lower so that poorer people could take advantage of the great depression. U.S. Food and Drug Administration officials say Mayonnaise contains minimum 65 percent vegetable oil in its labeled products.

Miracle Whip is less than half its original percentage and can hardly be labeled is mayonnaise. Presently Miracle Whip’s prices are about the same as Mayonnaise, and is among 20 Top-Seller brands.

What is Japanese mayonnaise?

Kewpie mayo has been an important condiment in Japan since first introduced to Japan in 1925. All the Japanese mayonnaise are also packaged in a clear sized bag and a fine tip that you can place the perfect zigzag pattern on yaki.

Just like soy sauce, sake, mirin, and miso KewPie mayo is one brand of condiments that became popular worldwide but all Japanese can be bought by their plastic squeeze bottles.

What does Japanese mayo taste like?

Japanese mayonnaise is more citrusy and sweet compared to American mayo. It scores well on the Umami Factor because it does not contain much MSG.

This is usually made using rice vinegar or apple cider vinegar instead of distilled vinegar. The texture is thicker and creamer in both color and texture and only egg yolks are used instead of the egg used in the mayo wherein the entire egg is contained.

Furthermore Japanese mayo scores on an ingredient of umami as it contains only modest amounts of MSG and Rice vinegar.

Also read: Japanese vs American mayonnaise and all the differences

Ever had trouble finding Japanese recipes that were easy to make?

We now have "cooking Japanese with ease", our full recipe book and video course with step-by-step tutorials on your favorite recipes.

Joost Nusselder, the founder of Bite My Bun is a content marketer, dad and loves trying out new food with Japanese food at the heart of his passion, and together with his team he's been creating in-depth blog articles since 2016 to help loyal readers with recipes and cooking tips.